Marketing – Trade Advertising https://tradeadvertising.com.au A full service Creative and Digital Agency Mon, 14 Sep 2020 02:15:30 +0000 en-AU hourly 1 https://wordpress.org/?v=5.5.3 Atom Wiz Product Launch https://tradeadvertising.com.au/our-work/atom-wiz-product-launch/ https://tradeadvertising.com.au/our-work/atom-wiz-product-launch/#respond Mon, 03 Feb 2020 04:27:05 +0000 https://tradeadvertising.com.au/?post_type=portfolio&p=615 The post Atom Wiz Product Launch appeared first on Trade Advertising.

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Atom Wiz Product Launch

Background

Developed a national product launch for smart lighting sold through lighting wholesalers and Bunnings.

Approach

  • High impact video
  • Striking merchandising units
  • Launch Function in all capital cities across Australia and NZ.

Results

Massive pipeline sales.

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]]> https://tradeadvertising.com.au/our-work/atom-wiz-product-launch/feed/ 0 MHIAA Escape the Heat Promotion https://tradeadvertising.com.au/our-work/mhiaa-escape-the-heat-promotion/ https://tradeadvertising.com.au/our-work/mhiaa-escape-the-heat-promotion/#respond Mon, 03 Feb 2020 03:35:44 +0000 https://tradeadvertising.com.au/?post_type=portfolio&p=605 The post MHIAA Escape the Heat Promotion appeared first on Trade Advertising.

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MHIAA Escape the Heat Promotion

MHIAA Escape the Heat Promotion

Background

Following the success of previous promotions, we took advantage of MHIAA’s increased awareness and leveraged Tara Dennis as the new brand ambassador

Approach

  • We took it up a notch by offering a ‘scratch and win’ to support an already strong cash bonus offer
  • A major tv advertisement campaign spearheaded the promotion
  • All communications featured Tara Dennis with a national campaign using outdoor billboards, buses and X track tv ads to deliver broad audience reach across nation

Results

  • Generated sales increase
  • Created a promotion with a point of difference
  • Appointed Tara Dennis as Brand Ambassador
  • Increased installer engagement and brand awareness
  • Extended trade database
  • Ramped up social media effectiveness

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]]> https://tradeadvertising.com.au/our-work/mhiaa-escape-the-heat-promotion/feed/ 0 Air+ Logo https://tradeadvertising.com.au/our-work/air-logo/ https://tradeadvertising.com.au/our-work/air-logo/#respond Mon, 03 Feb 2020 00:07:45 +0000 https://tradeadvertising.com.au/?post_type=portfolio&p=576 The post Air+ Logo appeared first on Trade Advertising.

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Air+ Logo

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