Clockwork Constructions Brochure and Website
Trade Advertising developed a new brand identity for Clockwork Constructions.
This included redesigning the logo, setting a new colour palette for the brand, creating a new tone of voice for their communications and creating a new website from the ground up.
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Approach
Trade Advertising recreated the brand identity for Clockwork Constructions.
The approach was to turn the brand outlook and communication into a premium construction and renovation services in town.
This included redesigning the logo, setting a new colour palate for the brand, creating a new tone of voice for their communications and creating a new website from scratch.
Results
- The logo and brochure design followed similar colour hues to maintain brand consistence and brand recall.
- The brochure layout was designed to impress as it is their portfolio.
- The website on the other hand was a digital portfolio.
- But designed keeping in mind the design trends in the industry, easy navigation and implemented the ‘one-click strategy’ to make it easy for the user to navigate.
- The user interface reflected the brochure colour theme to maintain and create brand recall. The website was integrated with on-page SEO before releasing as a part of our service. Overall the website and brochure were well received in the industry.

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