We are Trade Advertising
the partner that clients
count on
Trade Advertising
Trade Advertising was established over 10 years ago to cater to the building and hardware industries. We understand the building industry, and we know how to increase sales and build brands.
We pride ourselves on the long-standing relationships we have with our clients, some of which have been with us since our inception. This commitment flows through to our staff, who have all been working with Trade Advertising for several years.
meet the team
- Deane WaldronManaging Director
Deane has extensive marketing and sales experience across Australia, New Zealand and Malaysia, and held Senior Marketing roles at Shell and the Dulux Group. He has been leading the team at Trade Advertising for over 10 years, and loves turning client business challenges into effective creative communications.
Dave AngusAccount DirectorDave has experience on both sides of the marketing fence. His exposure to strategic and tactical marketing across different industries and countries is of great value to Trade Advertising’s clients. Dave has held senior marketing positions across blue chip companies like Nielsen Research, Cadbury’s, McCann Group, Dulux Group, Boral, Hettich and CSR.
Kiran NarayanHead of DigitalExperienced digital strategist with technical background, Kiran packs over a decade of experience in implementing complex technical solutions for brand names in Silicon Valley, New-York and India. His motto, “If its an idea and its logical, then its definitely possible.”
Jo ClementsArt DirectorJo joined us in 2010 after a decade of international agency experience with BBDO and Saatchi & Saatchi. She has worked with global brands such as Renault, Bank of Ireland, Aer Lingus Airlines, Uncle Ben’s and Hennessy and has won an ICAD Silver and an IDMA Gold Award.
Nat MackenSenior Graphic Designer & CopywriterNat has over 18 years experience in Creative Services across agency and in-house in national and international capacities. Applying innovative, integrated thinking throughout all areas of design, copywriting and ideation.
Angela FarrellCopywriterAngela has written words and ideas for Australia’s #1 selling beer, Australia’s most famous choccie biccie, and Australia’s most popular camera and printer brand. She loves a creative challenge, and writes with results in mind.




